How Military Strategy Can Skyrocket Your Business Profits

How Military Strategy Can Skyrocket Your Business Profits

I was reminded of this this morning.  I was looking through a business-related social media site when I came across a request from a business owner.  A business owner was seeking wholesalers or retailers to team with him in selling additional product lines to retail outlets in his industry.

As you may recall, I am not a retailer or wholesaler.  I simply find under-used or unused opportunities that exist within a business and implement ways to turn these opportunities into additional streams of income.

Yet this business owner had a number of retailers in his industry who were very desirous of improving their cash flow and net income.  I offered my services.

Within 10 minutes of offering my services, this business owner had returned my email.  We had about a 10 minute discussion.  We agreed that I would provide my introductory product (entitled the 7 Fastest Ways to Increase Your Business in 7 days) to him for his review.  Should he find the information enlightening, he would recommend the system to his multi-thousand retailer contact base.

It was a nice morning.

SO MUCH for YOUR DAY… How does this story fit into YOUR business?

Simple – it’s a military mentality.

You see, think about what the military does.  When it is called into action, it first sends out the Navy.  The Navy positions itself near the opposing nation and begins to fire rounds.  In addition, the Navy has Navy aircraft attack with different types of weaponry.

The Air Force may get involved and use its arsenal for additional missions.  Finally, the Marines put men (and women) on the ground.  Last, the Army occupies the country.

It’s called Force Multiplier. 

Why does the military do this?  Because the military does not know exactly what method is going to work to win the battle or the war.

If I would have meandered along using one or two strategies (like most businesses do), I would have probably not been perusing the business-related social media site.  As a result, this prospect would have never been contacted.

How many force multiplier strategies are you using in your business?